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''The Now Explosion'' was an early experiment in music video produced in Atlanta, Georgia in 1970, more than a decade before MTV was launched. The program was televised in Atlanta on WATL-TV and, later, WTCG-TV (later WTBS-TV, now WPCH-TV). == History == In 1968 and 1969, veteran broadcaster Bob Whitney experimented with a new concept in television programming, in which the hit Top 40 songs of the day were coupled with the latest in the era's videotaping and filming techniques. The resulting pilot enlisted the studio facilities of several stations: WFAA-TV in Dallas, Texas, WHBQ-TV Memphis, Tennessee, WKBS-TV Philadelphia and KMBC-TV in Kansas City. Location scenes were filmed at station studios or at locations within a short distance from these facilities. Whitney's aim was to create a cost effective television program that would emulate the success of Top 40 radio, all the way down to the use of an unseen disk jockey. The concept was born about ten years before the arrival of MTV. In 1970, ''The Now Explosion'' began its first regular broadcasts on Atlanta's WATL-TV, where it aired 28 hours each weekend. By this time, the show was produced at WATL's studios. Programs were bicycled to stations on 2 inch videotape and played back for extended periods from one to six hours. WPIX-TV in New York played five hours of ''The Now Explosion'' surrounding telecasts of New York Yankees baseball games in 1970. Stations in Philadelphia, Washington, D.C., San Francisco, Sacramento and Boston had also picked up ''The Now Explosion''. After 13 weeks at WATL, Ted Turner contracted to carry the program for a television station he had recently acquired, WTCG-TV. WATL closed down shortly afterward. While it was unclear whether or not the show contributed to WATL's viewership, it has been said by some that many of their viewers only watched WATL for ''The Now Explosion''. The move had also shifted production of ''The Now Explosion'' to Fort Lauderdale, Florida, where Whitney established a new home production base. Program segments were produced at Miami Teleproductions in Miami and 2 inch video editing was undertaken at Videotape Associates in Ft. Lauderdale (now VTA of Atlanta). After 26 weeks in syndication in early 1971, Whitney cancelled ''The Now Explosion'', when the high costs of production and distribution outpaced the commercial revenue. Turner would once again enter the music video television business with the debut of ''Night Tracks'' in 1983 which lasted nine years and Cable Music Channel (albeit for only a month) in 1984. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「The Now Explosion」の詳細全文を読む スポンサード リンク
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